Mushfiq’s Сhoice – Gaming, Careers, Food, and Environment Niches

Expert Picks Mushfiq

Mushfiq Sarker of The Website Flip is back with his selection of domains and growth blueprints. This time he selected 4 domains in the Gaming, Careers, Food, and Environment niches. He provided detailed descriptions and guidelines for the prospective growth of sites built on each of these Odys domains.

Take a stroll through Mushfiq’s blueprints – they’re a goldmine of valuable ideas and perspectives.

This domain had previously hosted a food catering service that was pretty famous in Minneapolis. Over the past few years, there has been a shift in demand for caterers and food services across the globe alongside lifestyle changes and urbanization intensification. Food catering services range from mobile catering to airline catering to event catering, so this domain has the potential to become an authority website in all of these areas. The starting point could be a particular type of catering, which can then be extended to other types.

Here is what I would do:

  • Answer frequently asked questions about catering. AHREFs’ Keyword Explorer shows 9,700 questions matching the keyword “catering”. 
  • Create guides to catering offered by famous brands like Olive Garden, Chipotle, and Panera. Cover cost per person, menu, lead time, and FAQs. 
  • Conduct interviews with catering business owners to share insights about expenses, challenges, and tips for success. 
  • Create a directory of catering companies by city (e.g., “catering jacksonville fl” has a KD of 6 and volume of 350).

Advertising and sponsored content, such as paid reviews from catering companies, can be used to monetize this site. The content can also include guides for starting a catering business for beginners with affiliate links to kitchen tools and accessories, as well as specialized catering affiliate programs (like Flex Catering).

This domain was used to host a website that compared greenhouse gas emissions associated with different means of transportation. In light of the rising cost of fuel and its impacts on the environment, as well as the need to use greener transportation means, this is a proper time to build an authority content website in this area. 

Here is what I would do:

  • Create calculators to compare the carbon footprint or emissions of different modes of travel.
  • Create data-driven reports on how green the transportation system is in specific cities.
  • Answer common questions about electric cars with low competition (e.g., “do electric cars have radiators” has a KD of 0 and volume of 100).
  • Answer common questions about electric bicycles with low competition (e.g., “how much does an ebike weigh” has a KD of 2 and volume of 200).
  • Publish informational articles related to sustainable transportation.
  • Cover news related to sustainable transportation initiatives by the government (e.g. electric car tax credits, light rail projects, zero emission vehicle law).

There are various monetization options available, such as display advertising and sponsored posts about electric or hybrid cars. Also, you could promote EV accessories such as chargers, adapters, and plugs. Some of the brands providing affiliate programs in this space include Lectron, Ecar Charger, and others.

This domain is a good fit to be relaunched as an informational site about board games, card games, and other tabletop games.

According to Forbes, global sales of playing cards and board games are growing and reached $13.75 billion in 2021. Pokemon playing cards have surged in popularity with the company selling 3.7 billion cards in one year. The tabletop RPG Dungeons and Dragons have had a resurgence and recently surpassed 50 million players according to the company. is a good example of a successful site in this niche. It has 70K organic traffic according to AHREFs and their 2022 board game gift guide shows a counter with over 30K pageviews.

Another interesting example is GameRules with 139K organic traffic according to AHREFs. This site covers the rules of many classic card games like hearts and gin rummy.

Here’s what I would do:

  • Relaunch the homepage with a similar news magazine layout to maintain consistency with the original site.
  • Publish buying guides like “best board games for X” (e.g., “best board games for 3 people” has a KD of 2 and volume of 150).
  • Publish listicles of [brand] + “board games” (e.g., “naruto board games” has a KD of 0 and volume of 600).
  • Publish informational articles answering questions about the rules of popular games (e.g., “can you stack skips in uno” has a KD 0 and volume of 150).
  • Cover board game industry news like sales numbers and new board game releases. This will help the site attract natural links from media sites.
  • Monetization could include a combination of display ads and Amazon Associate links to the many different types of tabletop games. Some gaming tables like arcade tables, poker tables, and air hockey tables can cost hundreds of dollars and earn a high commission per sale.

You could also help independent game makers or brands to promote their new board games with a sponsored review or press release.

Mentorship is a niche within the broader topic of personal development. This site can cover information about finding a mentor and using mentorship to achieve personal or business goals.

Here’s what I would do:

  • Publish articles answering questions about mentorship.
  • Publish articles targeting low competition keywords like “who mentored [famous person]”.
  • Publish guides on how to find a mentor and how to develop a successful relationship with a mentor (this could help with link-building).
  • Publish listicles about resources for career development.
  • Research and promote relevant career coaching programs, mastermind groups, and courses.

This is a good opportunity to grow an authority website in the mentoring niche that can be monetized with high-ticket affiliate programs like business coaching and personal development courses.

Choose Your Path and Make It Work

As always, the blueprints provided above serve as guidelines, so if you see that one of these domains fits your ideas or existing business and you already have a particular plan for it, it’s all up to you. But, even so, heeding the advice of a professional as experienced and qualified as Mushfiq is never a bad thing to do and even if you don’t follow all of his advice, some of them can fit into your scheme.

By the way, we’ve got well over 900 domains on the Odys Marketplace, so make sure to check them out.

Social Media Manager, Odys Global

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